ACTIVITIES
Social media campaign
OVERVIEW
Test market. We created and implemented a digital campaign defining a local test market with a projection for a national launch in 2022.
We interpreted the Actinver tone to attract new clients to a complex category such as the investment world.
MANIFIESTO.
CREDENTIALS PHASE
Presentation of Actinver's values to our target.
Concept: We are all investors.
The objective is to captivate a public that does not consider itself an investor.
TACTITAL PHASE
To make known our core, personalized advice on investment strategies.
Differential of the products in the portfolio.